To Tweet ot Not to Tweet...

Check out this article on Wired.com:

http://www.wired.com/dualperspectives/article/news/2009/06/dp_social_wired

It talks about the challenge of trying to get your head around social media, specifically Twitter.

New mediums and approaches are nothing new. Books, TV and radio were all considered "cutting edge" when they first came upon the scene.

I think they miss a key point to using Twitter. Of the widely used social media tools (facebook, blogs and Twitter) it's the only one that really does a good job of reaching out to it's targets. Blogs and to a large extent facebook, are not as effective at "pinging" people. Twitter affords the user the ability to get "top of mind" instantly. A quick burst of "remember me"?

As with any tool, there's a right way and a wrong way to use it. Even though "followers" technically opt in, they can easily be turned off by constant tweets. Business or pleasure, tweet responsibly.

Let's let this one settle and see where the social media tide takes it.