Check out this article on Wired.com:
http://www.wired.com/dualperspectives/article/news/2009/06/dp_social_wired
It talks about the challenge of trying to get your head around social media, specifically Twitter.
New mediums and approaches are nothing new. Books, TV and radio were all considered "cutting edge" when they first came upon the scene.
I think they miss a key point to using Twitter. Of the widely used social media tools (facebook, blogs and Twitter) it's the only one that really does a good job of reaching out to it's targets. Blogs and to a large extent facebook, are not as effective at "pinging" people. Twitter affords the user the ability to get "top of mind" instantly. A quick burst of "remember me"?
As with any tool, there's a right way and a wrong way to use it. Even though "followers" technically opt in, they can easily be turned off by constant tweets. Business or pleasure, tweet responsibly.
Let's let this one settle and see where the social media tide takes it.
Showing posts with label social media. Show all posts
Showing posts with label social media. Show all posts
To Tweet ot Not to Tweet...
Rogue Industries, slant marketing, social media, wired.com
Posted by
Mo Thomasos
facebook. Friend or foe?
facebook, social mediaGot my facebook set up and LOVE IT!
I've resisted for a long time. Didn't think it was for me. I'm too busy. I'm too old. I'm not a "follower".
Put this one next to a couple of my finest predictions:
- "Yeah dude, Ryan Leaf is going to be way better than Peyton Manning."
- "Vista is gonna be amazing!"
- "I'm not an Apple guy. Don't see me buying a Mac."
Posted by
Mo Thomasos
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